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Global Major Appliance Brand Haier Join Punchestown Festival Sponsor Line Up

 

Media Release Monday 22nd April 2024: Punchestown Racecourse are delighted to welcome global market leading appliance specialists Haier to the 2024 festival sponsor line up. The sporting and social highlight event takes place from Tuesday 30th April to Saturday 4th May.

The €15,000 Haier Flat Race will be the concluding contest on the opening day, Tuesday 30th April, of the 2024 Punchestown Festival. Thus providing a fitting finale to a flagship event in the Haier calendar as they commence their day with a conference followed by a special hospitality event at the racecourse.

Established in 1984, Haier has over thirty years of experience and is dedicated to design of high-quality reliable appliances for a discerning customer base. Euromonitor International has appointed Haier as the worlds number one global major appliance brand for the 15th consecutive year*. Operating across 200 markets, with 138 factories and ten research and development centres Haier employs upwards of 100,000 people.

Liz Addinall, Haier Trade Marketing Manager for Haier Smart Home in Ireland looked ahead to the Haier Punchestown activation saying, “Haier is delighted to be involved with the prestigious Punchestown Racing Festival as a sponsor this year. We are excited to be showcasing our brand and products to our Irish audience. Haier’s stylish products go across all categories from cooling to cooking and laundry. They offer the highest level of energy efficiency and a solution that tailors to our customers needs.

“We look forward to building on our relationships with retailers and furthering the visibility of the brand in Ireland with this sponsorship.”

Welcoming Haier to the Punchestown Festival line up Punchestown Sponsorship Manager Leona Hughes said, “The Haier principles of customer service, high quality and reliability align perfectly with the Punchestown model and so it is a pleasure to welcome the Haier team to the 2024 Festival. As Ireland’s largest sporting corporate hospitality event we take pride in treating our clients guests like our own. People Make Punchestown and we look forward to welcoming Haier as a new sponsor and client in a few weeks time”.

The 2024 Punchestown Festival takes place from Tuesday 30th April to Saturday 4th May. With over €3.4 million in prize money across forty contests including 12 grade one races, the Punchestown Festival is Ireland most prestigious jump racing festival. Over 100,000 people are expected to attend across the five days. For full event information and ticket options please visit www.punchestown.com

 

ENDS

For more information on Haier in Ireland visit Haier.ie

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(*Source: Euromonitor International Limited; Consumer Appliances 2024, % share of units, 2023 volume sales data)

 HAIER

Established in 1984, Haier Group is a world-leading provider of solutions to a better life. Focusing on user experience, Haier has been included on the list of BrandZ™ Top 100 Most Valuable Global Brands for two consecutive years as the world’s first and only IoT ecosystem brand. Haier has topped Global Major Appliances.

Brand Rankings by Euromonitor International for 15 consecutive years. Its subsidiary Haier Smart Home is among the list of Global 500 of Fortune. Haier Group is committed to working with its world-class ecosystem partners to continuously build premium brand, scenario brand and ecosystem brand, and to set up IoT ecosystems in clothing, food, accommodation, travel, health, elderly care, biomedicine and education, and to tailor personalised smart life for users around the globe.

www.haier.co.uk

 

Media Contacts:
Leanne Wellings                        Tel: 0203 8703976                     Email: leanne@agent42.co.uk

Sandra Coffey                           Tel: 0203 8703976                     Email: sandra@agent42.co.uk

 

 

PUNCHESTOWN CROSS COUNTRY ADDED TO 2023-24 CRYSTAL CUP SCHEDULE

Following the cancellation of the Glenfarclas Cross Country Chase at the Cheltenham Festival due to a waterlogged track, the Crystal Cup committee has taken steps to ensure the unique pan-European competition maintains its 11 legs.

Punchestown’s Mongey Communications La Touche Cross Country Steeplechase, with a prize fund of €30,000, will be added to the series, with points afforded just as in the other legs. The 5yo+ Weight for Age Conditions chase is run over 4m 2f (6,800m), a distance only capped by the final race at Lion d’Angers on May 9th. Entries close on April 25th at noon (11am for foreign entries).
Conor O’Neill, CEO of Punchestown, commented, “We’re delighted to have been offered the chance to join this prestigious and unique series in the exceptional circumstances of this wet winter. A cordial Irish welcome awaits British and Continental runners over the unique banks course at Punchestown.”

Ian Renton, Managing Director of Cheltenham, added, ““We were naturally very disappointed not to be able to stage our leg of the Crystal Cup Series during the Festival due to the loss of the Glenfarclas Cross Country Chase. However, we are truly delighted that this has provided an opportunity for Punchestown to participate in the Series. Cheltenham is very proud of its cross-country course, the only one of its kind in England and we are wholly committed to the promotion of cross country racing and the Crystal Cup. We know that our racing fans very much enjoy the unique spectacle cross country brings, with many people travelling across Europe to witness other legs of this popular Series. The inclusion of an Irish leg in the Crystal Cup Series will be welcomed by many.”

Alain Peltier, Chairman of the Crystal Cup committee, concluded, “This season’s series has seen a flurry of Irish runners, not just at Cheltenham, where they are expected, but in other races of the series, notably when Roi Mage won at Compiegne in November. The Series has evolved to become a valid route to the Grand National, as well as producing some fabulous races in its own right. Punchestown is a natural addition and we’re thrilled to be there again after a long absence.”
Despite Irish enthusiasm for the Series’ races, this season has been dominated by the Czechs for the first time. In pursuit of the €20,000 bonus prize and the Crystal Cup, Scuderia Aichner SRL and trainer Josef Vana Jnr are in a commanding position requiring any other contender to win both remaining legs to deny them a first success in the challenge.

 

The 2024 Punchestown Festival takes place from Tuesday 30th April to Saturday 4th May. Over 100,000 people are expected to attend. For full event and ticket details please visit www.punchestown.com

SBK Announced as Sponsor and Official Betting Partners on Punchestown Festival Saturday

SBK, the sportsbook app powered by Smarkets, has been announced at the new official betting partner on the final day of the 2024 Punchestown Festival.

The €100,000 SBK Gold Trophy H’cap Hurdle on Saturday 4th May is one of the hottest betting contests across the five-day jump racing grand finale. The 2023 running of the SBK Gold Trophy provided The Galaxy Horse Racing Syndicate with a dream follow up to a recent Cheltenham Festival win when the John McConnell trained Seddon landed the spoils under jockey Ben Harvey.
SBK first stepped on to the Punchestown stage during the 2023 /2024 jump season. Since then, SBK have enhanced their involvement and are now official betting partner and race sponsor on the concluding day of the Irish jump racing season.

Adam Baylis, Director Of Marketing at SBK , said: “It’s super to be further enhancing our involvement at the home of Irish jump racing. The quality of national hunt racing in Ireland has never been stronger. The champions and heroes of the season will gather for what is a fitting grand finale and homecoming. We are very pleased to be part of that occasion and look forward to working alongside the Punchestown team”.

In addition to prominent branding the new deal will see the betting app host an interactive fan zone and giveaway on the day of their sponsorship. Looking ahead to their involvement Punchestown’s Sponsorship Manager Leona Hughes said “What is now the newly named SBK Gold Trophy on Festival Saturday is an extremely important race on our festival programme. Always full and hotly contested with a good track record for UK runners this race is a competitive number and one for the punters. It’s super to welcome the SBK team to Punchestown. They were here on the quieter days over the winter to we look forward to sharing a busy, vibrant festival experience with them in May”.

The 2024 Punchestown Festival returns from Tuesday 30th April to Saturday 4th May. The Sporting and social highlight will attract crowds of up to 100,000 across the five days. The unique blend of top-class sport, vibrant enclosures, style, food and lie entertainment has earned the event a ‘must do status’.
For further information please visit: www. Punchestown.com

**ENDS**

The K Club Announced as Leading Trainer and Rider Sponsor for the Punchestown Festival.
Introducing the New Leading Owner Award.

MEDIA RELEASE Thursday 18th April: With just over a week to go to the 2024 Punchestown Festival, the home of Irish jump racing today announced that The K Club are to become the new sponsors of the Leading Trainer and Rider award at the Irish racing showcase. In addition, Punchestown, in association with The K Club, will introduce a new Leading Owner Award as part of the enhanced owner experience at the festival.

The K Club Awards will run across the duration of the five-day event with points allocated for wins and placings. On the afternoon of the final day, Saturday 4th May, The K Club will present the leading trainer and the leading rider with a €1,500 K Club voucher each. The Leading Owner will receive a voucher for an overnight stay with dinner in the renowned Barton Restaurant and a round of golf or spa treatment per person.

The K Club is located in Straffan, Co. Kildare and is a convenient twenty-minute transfer to Punchestown. Billed as a place ‘for people who love the good things in life’ the famous Kildare hotel, spa and golf resort is an ideal base for racing fans.

John Costelloe, Director of Sales and Marketing at The K Club looked ahead to this year’s activation at Punchestown: “The K Club has a rich history and association with the horse racing fraternity, and we look forward to welcoming both returning and new guests for the upcoming Punchestown Festival. Located in the heart of Thoroughbred Country it makes sense to be involved at the home of jumps as well as our existing association with the Curragh – home of the classics”.

Welcoming the hotel back to the Festival sponsor portfolio Punchestown’s Janet Creighton said: “It’s wonderful to see The K Club back at Punchestown having been sponsors here for so many years. The leading owner, trainer and rider award is a great activation as it runs for the duration of the five days. The wonderful addition of the Leading Owner award is in recognition of the invaluable support by owners in Irish racing. We are always happy to refer guests and visitors to our accommodation partners as we know it will be an extension of the customer experience that they receive here on track”.

The 2024 Punchestown Festival runs from Tuesday 30th April to Saturday 4th May. The K Club Leading Trainer, Owner and Rider Award will be presented on Saturday 4th May. For full event details and ticket options please visit www.Punchestown.com

Channor Real Estate Group Announced as Major New Sponsor Ahead of 2024 Punchestown Festival

 

Media Release 16th April 2024: As the countdown to the 2024 Punchestown Festival gets underway the home of Irish jump racing today welcomed Channor Real Estate Group as the latest high-profile grade one sponsor in a major three-year deal.

The €125,000 Channor Real Estate Group Grade 1 Novice Hurdle takes place on day two of the prestigious Punchestown Festival, Wednesday.  Formerly run as the Irish Mirror Hurdle, the role of honour for this contest could not be more prolific with dual Gold Cup champion Galopin Des Champs and stand out Cheltenham performer Gaelic Warrior featuring as victors in the last three years.

The Punchestown sponsorship will be the Channor Real Estate Group’s debut commercial partnership on the Irish racing scene. The second-generation family-owned property investment and development company was established in 1990 and prides itself on ‘creating great places to live and work’. Having been involved in property development in the UK and New Zealand, Channor Real Estate Group would be best known as the developers of Blanchardstown Corporate Park where they have built over 1.5 million square feet of office and industrial property.

Darren Harrison, Channor Real Estate Group CEO, gave an insight on their decision to sponsor at the Punchestown Festival: “The synergy between horse racing and our business community is unmistakable. Having attended last year’s festival, I witnessed first-hand the strong presence of our clientele, and it became clear Punchestown is something we’d like to get involved with. It makes sense to be where they are and Punchestown is the industry leader when it comes to Irish racing events”.

Punchestown Racecourse CEO Conor O’Neill welcomed the Harrison family and Channor team by saying: “The Channor Real Estate Group is exactly the kind of company we enjoy working alongside – family owned and quality focused with a keen eye on longevity.   The Channor team have identified that involvement here at Punchestown makes good commercial sense for them. On behalf of Punchestown we welcome Darren and the team and look forward to optimising this partnership for them over the next three years”

The 2024 Punchestown Festival takes place from Tuesday 30th April to Saturday 4th May. The Channor Real Estate Group Grade 1 Novice Hurdle is one of twelve grade one races featured across the five-day jump racing grand finale. Full ticket, hospitality and event information available at www.punchestown.com

 

ENDS

 

Wednesday 28th February 2024 – Punchestown racecourse are delighted to announce a new three-year sponsorship of the Grade 1 Boodles Champion Hurdle at the renowned Punchestown Festival, marking a significant partnership within the realm of Irish racing.

The feature race of Boodles Day, Friday 3rd May, is the prestigious Grade 1 €300,000 Boodles Champion Hurdle. The 2024 Boodles Champion Hurdle has the potential to be the race of the season should reigning champion hurdler, Constitution Hill make the journey across the sea to take on Irish favourite and current Punchestown festival Champion,  State Man on home turf. The pair will hopefully meet once again at Cheltenham in less than two weeks should Constitution Hill return to full fitness ahead of the Champion Hurdle at Cheltenham.

The Punchestown Festival stands as a pinnacle event on the Irish sporting and social calendar, hailed for its five days of top-tier racing featuring the finest Irish and British talent. The sponsorship is perfectly timed with it being Boodles 20th year of having a presence on Grafton Street in Dublin. Boodles sponsorship of Irish racing is a natural extension into the heart of the sport, from its many ongoing sponsorships of British racing events such as the Cheltenham Gold Cup, Chester Races and York Races.

The partnership between Boodles and Punchestown is a three-year sponsorship and is fittingly timed as Boodles recently launched their first ever equine inspired jewellery collection ‘Lucky’, which will be on display throughout Punchestown Festival in the Boodles Bar. As the final event in the Irish jump racing calendar, Punchestown is widely acclaimed as the ultimate homecoming for champions, making it one of Boodles most exciting partnerships to date.

Our involvement with horse racing in the UK started all the way back in the 1930’s when we made the trophies for the Grand National at Aintree. We feel privileged to have been invited into the Irish racing world and to be sponsoring such a prominent race at Punchestown almost 100 years later. We are excited to think that ‘The Boodles Bar’, in the centre of the hospitality area, will have a great buzz about it throughout the festival. We are also delighted to continue our association with Rachael Blackmore who will be attending Boodles Punchestown Launch event in our Grafton Street Showroom.”  James Amos, Managing Director of Boodles

Conor O’Neill, CEO of Punchestown, expressed his delight at the collaboration, emphasising the shared appreciation for heritage and brand integrity – “It goes without saying that we are so pleased to welcome Boodles to the Punchestown Festival. The Boodles Champion Hurdle is a fittingly prestigious race for a brand such as Boodles who are Britain’s leading fine jeweller since 1798. We often remark that it is the people that make Punchestown, so to partner with a family run, award winning luxury brand whose team truly appreciate the importance of heritage and brand values is a wonderful privilege”.

The Punchestown Festival takes place from Tuesday 30th April to Saturday 4th May. Boodles Day coincides with Ladies Day on Friday 3rd May. Punchestown will roll out a range of changes for the 2024 renewal including reduced ticket prices, refreshed layout features, earlier start times on the first two days and enhanced public amenities. For full range of tickets, hospitality and event details please visit www.punchestown.com

**ENDS**

About Boodles

Since 1798, Boodles has represented the epitome of fine British jewellery. Still a privately-owned family business, Boodles stands for the very best in creative design; the highest quality diamonds and gemstones; and the fusion of traditional craft skills with innovation. Every piece of Boodles jewellery is designed and hand finished in Britain. There is an emphasis at Boodles on provenance: taking pride in being able to trace diamonds all the way back to source, and on using gold of a Single Mine Origin. At once classic and contemporary – and always distinctive – Boodles is perhaps best known for Raindance; the iconic ring which was recognised by the V&A Museum and entered into its permanent collection. In 2023 – the year of its 225th anniversary – Boodles was named by the UK’s luxury sector body, Walpole, as Best British Luxury Brand of the Year.

 

Punchestown Returns with The Homecoming Festival

**Download Festival Fact Sheet**

Media Release : They’re coming home! The winners, the heroes and the champions return to the home of Irish jump racing for the grand finale of the season as the 2023 Punchestown Festival returns from Tuesday 25th to Saturday 29th April.

Organisers anticipate an attendance of 110,000 people across the five-day event that attracts visitors from throughout Ireland, the UK and further afield. The main attraction is the prestigious top-class racing that showcases the very best of Irish racing talent including Rachael Blackmore, Willie Mullins , Henry de Bromhead and Paul Townend. Visiting trainers from the UK are an integral feature of the festival with regulars such as Nicky Henderson, Paul Nicholls and new comer Olly Murphy sending horses across. A fully subscribed sponsorship portfolio of 50 event partners delivers an impressive prize fund of over €3.3 million on offer across forty races including twelve grade one contests. The entries for the flagship races are now closed and feature equine superstars including major festival players Galopin Des Champs, Energumene, Bravemansgame and Envoi Allen.

People make Punchestown and key to all great celebrations is the combination of guest list, live entertainment, delicious food, amazing style and this is where the Punchestown Festival delivers in spades. Over 17,000 hospitality clients from 795 companies, 158 of which are UK based, will enjoy delicious seasonal menus prepared and served by 60 chefs, 420 catering staff and 280 bar staff. Catering for this number means large scale and three tonnes of fresh vegetables, over 60 kilos of artisan cheeses and 15,000 portions of petit four desserts and canapes will be enjoyed over the five days. Throughout the pavilions, bars and enclosures the atmosphere builds with live music, street theatre and DJ sets running alongside shopping village and full entertainment programme.

The Bollinger Best Dressed competition is one of Ireland’s most prestigious style contests in the country with finalists chosen across the first four days progressing to the final on ladies day, Friday 28th April. Open to all, the fresh take on race day style encourages racegoers of all ages to be creative, sustainable and brave in a bid to win the ‘money can’t buy’ prize to Paris and The Bollinger Chateuax in Champagne region. An all-star cast featuring some of Ireland’s most popular style names make up The Style Council who will select the winners.

As one of Ireland’s largest events the Punchestown Festival is big business bringing a massive boost to the local economy with over €25 million generated through tourism, leisure and associated spends. However, the event also plays a significant community roll working alongside local GAA clubs and charities to generate funds through volunteer schemes and fundraising initiatives. The Punchestown Kidney Research Charity race, now in its 32 year, has raised close to €2 million and is joined this year by charities Barretstown, Samaritans, Cara Girls Project and Cystic Fibrosis Ireland.

Punchestown CEO Conor O’Neill looked ahead to the event: “The Punchestown Festival is a combination of so many moving parts. A showcase of Irish sporting excellence, one of the largest corporate events in the country, a huge social occasion, an essential fundraiser and a gathering of 100,000 people of all ages, urban and rural who will share in a memorable experience. People make Punchestown and we look forward to welcoming friends old and new to the home of Irish racing for the last week of April”.

 

ENDS

For further information please contact:

Shona Dreaper, Punchestown Racecourse

Contact: 045 897704 or sdreaper@punchestown.com

 

No-repro Fee images – https://we.tl/t-RJBYK6NqvW

Social Media Assets – https://we.tl/t-62fmsDzTh0

 

Event Notes:

The 2022 Punchestown Festival takes place from Tuesday 25th to Saturday 29th April.

Tickets from €35pp are available at www.punchestown.com Pre-booking is advised.

Discount group deals are available online.

Concession senior and student tickets are only available to purchase on the day.

Contactless payment available throughout the venue. Cash accepted but visitors are advised to collect cash in advance of their arrival to avoid queues.

 

 

 

Energumene will have five rivals in the William Hill Champion Chase as he bids for a second consecutive Cheltenham-Punchestown double following declarations for Tuesday’s opening leg of the five-day Punchestown Festival, which boasts prize money of €3.3m throughout the week. Tony Bloom’s brilliant two-mile chaser would be winning at the festival for the third year in a row were he to prevail but his trainer, Willie Mullins has certainly not spared him in terms of opposition.

The soon-to-be 17-time champion trainer also saddles open Grade 1 winners Blue Lord, Gentleman De Mee and Chacun Pour Soi, the latter announcing himself as a force at the festival in 2019 when galloping to victory in the Barberstown Castle Novice Chase, which was won two years later by Blue Lord. That season, Chacun Pour Soi added the William Hill Champion Chase to his record and he finished runner-up last term to Energumene. Gentleman De Mee missed out on Cheltenham and will be the freshest of the quartet as a result and while Mullins admitted in his Punchestown preview this week that it would be hard to see Energumene beaten on his favourite soft ground, Gentleman De Mee’s seven-length defeat of Blue Lord in the Dublin Chase at Leopardstown in February illustrated his ability on a sounder surface. He is the likely pace angle in the race.

Henry de Bromhead’d Magic Daze is also likely to be prominent and travelling exertions excepted, should be relatively fresh too having been left at the start in the Mares’ Chase at Cheltenham. She had been an impressive winner of a listed mares’ chase at Naas before that. The declaration of Rebel Gold is an interesting one and trainer Pat Foley admits that he is chasing some prize money with a progressive horses who he expects to see the best of next season. Foley has enjoyed a tremendous campaign, scoring at a strike rate of 19 per cent and Rebel Gold has been his flagbearer, winning the Dan & Joan Moore at Fairyhouse before securing the Grade 3 Newlands Chase at Naas with Denis O’Regan in the plate on each occasion.
The Aughabeg trainer learned his craft by the side of his late father, Tom and enjoyed some wonderful occasions at Punchestown, a track where the People’s Champion, Danoli scored three times. He cuts a realistic approach to his current star’s prospects.

“The original plan was to go to Fairyhouse for the Grade 2 but we just got a bit of a setback,” said Foley today. “After he won in Naas, Denis said it’d be no harm to give him an entry in some of the good races as they can cut up a little bit. So maybe it’s all for luck. “He had a slight muscle strain so we didn’t want to take the chance on it in Fairyhouse but we’re quite happy with the horse now and we’ll let him take his chance. The most realistic goal is probably to finish fourth but even if he finishes sixth of the six, you’re picking up prize money and on ratings, we are the lowest rated horse in it. If he’d had a proper clear run, I’d be going there hoping to beat one or two of them but we’re not going to be in any way disappointed wherever he finishes.
“We’re really looking forward to next season with him. He definitely improved this season. He’s a big, backward horse. It was my own mistake last year, trying to step him up in trip and make him a stayer, where he’s really an out-and-out two-miler. We’ll be keeping him at that trip and in graded races.

“I remember Danoli going to Punchestown and it’s been a lucky track even for myself since I started. The horses have been doing well there. It’s lovely to be going there, even if it may be a step too far for him this time, but it won’t do any harm to let people see you have a horse good enough to compete in some of these races. If he puts in a decent run we’ll all be very, very happy.”
The KPMG Champion Novice Hurdle is the first of the festival’s 12 Grade 1s and five horses have been declared, with Supreme Novices’ Hurdle second and third, Facile Vega and Diverge, as well as Dublin Racing Festival Grade 1 winner Il Etait Temps representing Willie Mullins, while local trainer Oliver McKiernan saddles No Looking Back. Gordon Elliott’s Found A Fifty completes the field, with the fit-again Jordan Gainford getting the leg up. “Things just didn’t work out for Found A Fifty at Aintree,” said Elliott earlier this week. “He’s a very talented animal and we didn’t see the best of him there and he’s one to be very excited about for the coming seasons.”

There are six contestants for the Grade 1 Dooley Insurance Champion Novice Chase, which sees Willie Mullins stepping Appreciate It up to three miles for the first time since winning a point-to-point when in Pat Doyle’s care five years ago. Derek O’Connor rode Appreciate It that day and he was also in the saddle when the then Ellmarie Holden-trained Sir Gerhard scored through the flags but Mullins decided to give him a try at three miles for the first time under Rules as well, to see if he can rediscover his hurdle form over the larger obstacles. James Du Berlais and Classic Getaway complete the Mullins squad. Emmet Mullins has an intriguing runner in Feronily, who has been campaigned aggressively all season, despite only winning his point-to-point – again under Derek O’Connor – last November. Since then, the Paul Byrne-owned six-year-old has been third in a Grade 2 bumper, made his hurdling debut when fourth in a Grade 2 hurdle and then finished runner-up on his chasing debut at Grade 3 level a fortnight ago. Journey With Me also has a chance for the in-form Henry de Bromhead yard, coming into the race off a good Grade 3 victory in Naas having previously been just touched off by subsequent Cheltenham victor Impervious at Punchestown.

O’Brien aiming for slice of the action with bargain buy in €75,000 Connolly’s RED MILLS Irish EBF Auction Hurdle Series Final

After claiming significant prize money through the qualifiers, Terence O’Brien is aiming to add a “cherry on top” by targeting a tilt at the €75,000 Connolly’s RED MILLS Irish EBF Auction Hurdle Series Final, which takes place on Wednesday, April 26th, the second day of the prestigious Punchestown Festival.

The Carrigtwohill trainer has been a regular participant since the series’ inauguration and his Ik’s Man is among 19 potential contenders for the final on Ladbrokes Punchestown Gold Cup day. A €9,000 purchase at Tattersalls Ireland’s June Derby Sale in 2019, the Walk In The Park seven-year-old has been a good money-spinner for connections by being second in a couple of the qualifiers and making that initial outlay of €9,000 back from his three outings in qualifiers to date.

“The series is a great opportunity for horses that were bought at the sales under the €30,000 or €45,000 mark,” declares O’Brien. “It gives us a chance to be competitive in maiden hurdles all year. The final is another cherry on top if you can qualify for it, to give owners an opportunity to land at the festival on a big day. “We’ve won a few of the races before and were placed a good few times. The prize money is very good and it’s a brilliant series for the small trainer to be honest with you. “Ik’s Man has had three runs in the series and been placed in a couple. We’ll head to Punchestown. We’ve a good few owners involved in him and I’m sure they’ll all be delighted for a day out. If he just improves another little bit, he’ll hopefully be in the shake-up again.”
Now in its fifth year, the series was designed to create opportunities for horses bought for €45,000/€30,000 or less at store sales in Ireland and the UK, thereby giving owners and trainers an opportunity to claim some of the €395,000 in prize money on offer throughout the series.

To enter the €75,000 final at the Punchestown Festival, EBF eligible horses must have run in one of the 16 qualifiers and have not won a graded or listed race.
Paul Nolan’s Sandor Clegane is the highest-rated acceptor, having achieved a mark of 141 following a number of consistent runs, following up his Connolly’s RED MILLS Irish EBF Auction Maiden Hurdle victory at Punchestown in November with two placed efforts at Grade 1 level, most recently when just a length and a quarter shy of Albert Bartlett victor Stay Away Fay at Cheltenham.
Peter Fahey, who certainly has the Midas touch having won the last two renewals with Surprise Package and Ambitious Fellow, is represented by Rocco Bay, triumphant in the Connolly’s RED MILLS Irish EBF Auction Maiden Hurdle at Limerick last May. He was last seen in behind Hands Of Gold in a Naas qualifier and the promising Arthur Moore-trained five-year-old is another possible runner.

Dual winner Senior Chief is an interesting entry for Henry de Bromhead, while the Noel Meade-trained Nucky Johnson is a course victor who would be competitive if lining up. It is a field that speaks to the enduring quality of a series that has consistently produced top-grade alumni.
Three Card Brag certainly fits into that category. The son of Jet Away actually had Sandor Clegane and Nucky Johnson in second and third when scoring in a red-hot Connolly’s RED MILLS Irish EBF Auction Maiden Hurdle at Galway last October.

He has been highly tried by Gordon Elliott since then, finishing placed in two graded events before getting back on the mark in Fairyhouse. His most recent run was in the Albert Bartlett Hurdle, where he finished fifth, four and a half lengths behind Sandor Clegane. Elliott understands the value the series, with recent Irish Grand National runner-up Gevrey among its graduates.
“The Connolly’s RED MILLS Irish EBF Auction Hurdle Series is a definite option for Three Card Brag,” said Elliott. “The only thing is maybe on better ground he might prefer to go a bit further than two and a half miles but it’s a great pot and a great initiative and I love to support it wherever I can. “It would be nice to win the final at some point. I haven’t done so yet but we’ve had some nice horses come through the series like Gevrey, who was third in the final a few years ago and he was second in the Irish National a couple of weeks ago so it’s a great series.”

Nessa Joyce, Irish EBF Manager, said: “The Connolly’s RED MILLS Irish EBF Auction Series has gone from strength to strength in a short period of time, thanks to the support of the many trainers and owners who make it a key target each year. This season 70 different trainers campaigned 119 EBF eligible store-bought horses in 16 qualifying races, with an average auction price of just over €14,000, so there is great anticipation to see who will win the €75,000 final next week. The Irish EBF board would like to thank all the connections for supporting the series and special thanks goes to our sponsorship partners Connolly’s RED MILLS for their continuing generous support.”

Gareth Connolly, CEO Connolly’s RED MILLS, added: “We are proud to sponsor the RED MILLS Irish EBF Auction Series for the fifth season and are looking forward to the €75,000 Final at Punchestown next week. This series has provided a platform for horses in the that middle segment of the market to compete for good prize money, with each of the qualifying races worth €20,000, thus supporting the owners and trainer who take part in the series. “The series has contributed greatly to the stimulation of the middle market, and the stats show how it has promoted healthy competition, fostering growth within the industry. As a company dedicated to the wellbeing and nutrition of horses, we recognise the importance of investing in events like this and to promote the industry that supports our business all year round. We want to thank the team at the Irish EBF and Punchestown for being such great partners and thank also all the trainers and owners who have run horses in the series since it was launched in 2019.”

For Further Information:

Jane Davis, Head of Equine Marketing, Connolly’s RED MILLS
Goresbridge, Kilkenny, Co. Kilkenny
M: +353 86 3490681, E: jane.davis@redmills.ie  Twitter: @REDMILLShorse

Punchestown are delighted to team up with Outdoor Living to provide a lovely new garden room racecard hut solution ahead of the 2023 Punchestown Festival

 

The Ultimate Destination for All Your Outdoor Needs in Ireland

A beautiful outdoor space can transform your home, providing a sanctuary for relaxation, entertainment, and quality family time. In Ireland, where nature’s beauty is abundant, there’s no better way to enjoy the outdoors than with a stylish and functional outdoor area. OutdoorLiving.ie, one of the largest outdoor retailers in the country, is your go-to destination for all your outdoor needs. Let’s delve into the story behind OutdoorLiving.ie and explore why it’s the best option for your outdoor projects in Ireland.

A Family Business with a Rich History OutdoorLiving.ie is a family-owned business that has been serving the Irish market since 2006.

Founded by Pat Kelly, who has over 40 years of retail industry experience, the company has grown into a thriving enterprise under the leadership of Pat and his son, Damien. The father-son duo’s shared passion for creating beautiful outdoor spaces and supporting each other in their ventures has been the driving force behind the company’s success. With a team of over 40 dedicated employees, OutdoorLiving.ie prides itself on its positive work environment and commitment to fostering growth within the company.

An Extensive Range of High-Quality Products OutdoorLiving.ie offers an impressive array of high-quality products for both domestic and commercial markets.

From outdoor furniture, artificial grass, greenhouses, composite decking, and more, you can find everything you need to transform your outdoor space into a stylish and functional retreat. The company sources its products from leading manufacturers, ensuring the highest quality and durability for your investment.

Expertise and Knowledge

With years of experience in the outdoor living industry, the team at OutdoorLiving.ie has outstanding knowledge and expertise in quality products. The company’s strong relationships with factories and manufacturers enable them to offer the best range of high-quality outdoor products to their customers. You can trust OutdoorLiving.ie to provide expert advice and guidance on your outdoor projects.

Largest Outdoor Furniture Showrooms in Ireland

OutdoorLiving.ie boasts two incredible showrooms located in the Glen of the Downs, Co. Wicklow, and in Dunboyne, Co. Meath. Each showroom offers a unique and immersive shopping experience tailored to the specific needs of their customers.

The Glen of the Downs showroom hosts an extensive display of outdoor furniture, wooden structures for all needs, greenhouses, water features, and more. Additionally, the newly opened shop offers coffee, snacks, and a multitude of garden accessories, making your visit an enjoyable and relaxing experience.

Meanwhile, the Dunboyne premises focuses on artificial grass, artificial trees and plants, beanbags, and a commercial showroom catering to hotels, pubs, restaurants, schools, charities, and government organisations.

Over 17 Years of OutdoorLiving Experience

Shopping with OutdoorLiving.ie not only means buying high-quality products but also supporting an Irish family business. All products can be shipped nationwide, with flexible lead times and excellent communication from their committed sales representatives. The company prioritizes customer satisfaction, offering convenient shopping options through their showrooms, online store, and phone orders.

This coming April 25th-29th, we will be showcasing our Eimear 6.7m Wooden Gazebo at the Punchestown Race festival. You will be able to purchase your race card from here and get to view the elegant Nordic Spruce structure for yourself. We at OutdoorLiving.ie pride ourselves on the vast range of wooden structures we supply. Many of these are on display at our Glen of the Downs showroom where you can walk around with the backdrop of the Sugar Loaf mountain in your view throughout the premises. Working with Punchestown officials, we also have a 30 second video about us & our range of products which will be playing in between races in the lounges and bar areas.

OutdoorLiving.ie is the ultimate destination for all your outdoor needs in Ireland. With a rich family history, extensive product range, expert knowledge, and unparalleled shopping experience, OutdoorLiving.ie is committed to helping you create the outdoor space of your dreams. Visit one of their showrooms or shop online to discover why OutdoorLiving.ie is the best choice for your outdoor projects.