Media Release – Friday 13th September 2024: As Punchestown prepares to host its sole flat meeting of the season, the racecourse today announced that leading horsebox manufacturer Overlander, are to join the sponsorship line-up at the famous sporting venue.
The new partnership will see Overlander named as Punchestown’s preferred horse transport vehicle alongside a 2025 Punchestown Festival race sponsorship with a complete digital, video, print and social media branding package that will run throughout the season.
Based in the N7 Commercial Centre in Naas, Co. Kildare, the Overlander team place emphasis on quality, safety and service. The model range is expertly engineered around the horse to offer an elevated, user-friendly design that incorporates the highest standards for safe, durable equine transport. In essence, Overlander vehicles work hard and look good doing it.
Joining an existing strategy that includes sponsorship with Naas racecourse and an ambassador role held by trainer Ted Walsh, Punchestown is the latest marketing move by N7 Commercials Managing Director and Overlander Vehicles Co-founder Robert McDonnell. Commenting on the sponsorship announcement McDonnell said: We’re all thrilled at Overlander to have the opportunity to work with Punchestown Racecourse. Our brand stands for durability, style and reliability – driving innovation in horse transport while supporting the champions who inspire it. This partnership reflects our commitment to equestrian excellence and together we are transporting the future of equestrian excellence one race at a time”.
Leona Hughes, Punchestown sponsorship manager welcomed the Overlander team by saying: “It is always a pleasure to work with a team that share the same values and ambitions. The Overlander team use the phrase ‘built beyond’ which emphasises that ethos of exceeding expectations. This together with emphasis on quality, customer service and hard working products and services is our common ground and the reason why we are very happy to welcome Overlander to Punchestown”.
The Punchestown season gets underway on Tuesday 17th September with an all flat card ahead of the return of jump racing on 15th and 16th October.
To view the full overlander range please visit www.overlandervehicles.co.uk/horsebox or www.n7commericalcentre.ie/