Jessica O’Mahony Welcomed as the Bollinger Best Dressed Style Council Assembles for Punchestown 2024
Media Release, Thursday 28th March 2024: As the countdown to the 2024 Punchestown Festival gets underway the Bollinger Best Dressed Style Council is delighted to welcome Jessica O’Mahony as guest judge for the prestigious racing fashion competition.
As a busy mum of three, Jessica has amassed a following of over 95,000 Instagram (@jeskaomahony) followers thanks to her enviable sense of style from formal occasion wear to casual match day outfits and everything in between. Whilst more familiar pitch side than track side, as Jessica’s husband is Peter O’Mahony, captain of the victorious Six Nations Irish rugby team, the Cork woman is looking forward to embracing this new experience “This will be my first visit to the Punchestown Festival and certainly my first time being involved in a style competition like this. I’m excited to experience a different side of a major sporting event and take in all the fashion, colour and atmosphere that it brings. Whilst I’m as comfortable in casual wear I do love an excuse to pull out all the stops and a big day out at the races with friends is just that, not to mention the amazing prize from Bollinger.”
The 2024 Punchestown Festival takes place from Tuesday 30th April to Saturday 4th May with the iconic champagne house Bollinger celebrating eight years involvement at the social and sporting highlight. The Bollinger Best Dressed Competition takes place over the first four days of the event. Judges and style scouts will be tasked with seeking out a number of finalists each day. The daily winner will then progress to the grand final on Ladies Day, Festival Friday, 3rd May.
The overall winner and guest will enjoy an appropriately stylish and exclusive ‘money cannot buy’ trip to the famous Champagne Bollinger Estate with luxury overnight stays in Paris and Reims to include Michelin dining and private transfers. Truly a trip of a lifetime and something worth dressing up for.
Jessica O’Mahony joins the established and diverse Style Council led by head judge, stylist and influencer Jess Colivet and ably assisted by returning names including beauty entrepreneur Suzie O’Neill of AYU, David O’Connor from Louis Copeland, stylist Lawson Mpame, sustainable fashion stylist Roxanne Parker, former winner Katie Nally-McCormack and MC Marietta Doran. Travelling especially from France to enjoy her first Punchestown Festival experience is Champagne Bollinger Brand Ambassador Eva Gottesman. The best place to keep up to date with Bollinger Best Dressed information is via the Punchestown Instagram page
This year’s Punchestown Festival will roll out new reduced ticket pricing, a refreshed layout with enhanced customer experience venues and earlier start times on the first two days. Whilst hospitality is now sold out from Tuesday to Friday there is limited availability on Saturday 4th May with waiting lists in operation throughout the week. For full event information and ticket options please visit: www.punchestown.com
**ENDS**
Punchestown Returns with The Homecoming Festival
**Download Festival Fact Sheet**
Media Release : They’re coming home! The winners, the heroes and the champions return to the home of Irish jump racing for the grand finale of the season as the 2023 Punchestown Festival returns from Tuesday 25th to Saturday 29th April.
Organisers anticipate an attendance of 110,000 people across the five-day event that attracts visitors from throughout Ireland, the UK and further afield. The main attraction is the prestigious top-class racing that showcases the very best of Irish racing talent including Rachael Blackmore, Willie Mullins , Henry de Bromhead and Paul Townend. Visiting trainers from the UK are an integral feature of the festival with regulars such as Nicky Henderson, Paul Nicholls and new comer Olly Murphy sending horses across. A fully subscribed sponsorship portfolio of 50 event partners delivers an impressive prize fund of over €3.3 million on offer across forty races including twelve grade one contests. The entries for the flagship races are now closed and feature equine superstars including major festival players Galopin Des Champs, Energumene, Bravemansgame and Envoi Allen.
People make Punchestown and key to all great celebrations is the combination of guest list, live entertainment, delicious food, amazing style and this is where the Punchestown Festival delivers in spades. Over 17,000 hospitality clients from 795 companies, 158 of which are UK based, will enjoy delicious seasonal menus prepared and served by 60 chefs, 420 catering staff and 280 bar staff. Catering for this number means large scale and three tonnes of fresh vegetables, over 60 kilos of artisan cheeses and 15,000 portions of petit four desserts and canapes will be enjoyed over the five days. Throughout the pavilions, bars and enclosures the atmosphere builds with live music, street theatre and DJ sets running alongside shopping village and full entertainment programme.
The Bollinger Best Dressed competition is one of Ireland’s most prestigious style contests in the country with finalists chosen across the first four days progressing to the final on ladies day, Friday 28th April. Open to all, the fresh take on race day style encourages racegoers of all ages to be creative, sustainable and brave in a bid to win the ‘money can’t buy’ prize to Paris and The Bollinger Chateuax in Champagne region. An all-star cast featuring some of Ireland’s most popular style names make up The Style Council who will select the winners.
As one of Ireland’s largest events the Punchestown Festival is big business bringing a massive boost to the local economy with over €25 million generated through tourism, leisure and associated spends. However, the event also plays a significant community roll working alongside local GAA clubs and charities to generate funds through volunteer schemes and fundraising initiatives. The Punchestown Kidney Research Charity race, now in its 32 year, has raised close to €2 million and is joined this year by charities Barretstown, Samaritans, Cara Girls Project and Cystic Fibrosis Ireland.
Punchestown CEO Conor O’Neill looked ahead to the event: “The Punchestown Festival is a combination of so many moving parts. A showcase of Irish sporting excellence, one of the largest corporate events in the country, a huge social occasion, an essential fundraiser and a gathering of 100,000 people of all ages, urban and rural who will share in a memorable experience. People make Punchestown and we look forward to welcoming friends old and new to the home of Irish racing for the last week of April”.
ENDS
For further information please contact:
Shona Dreaper, Punchestown Racecourse
Contact: 045 897704 or sdreaper@punchestown.com
No-repro Fee images – https://we.tl/t-RJBYK6NqvW
Social Media Assets – https://we.tl/t-62fmsDzTh0
Event Notes:
The 2022 Punchestown Festival takes place from Tuesday 25th to Saturday 29th April.
Tickets from €35pp are available at www.punchestown.com Pre-booking is advised.
Discount group deals are available online.
Concession senior and student tickets are only available to purchase on the day.
Contactless payment available throughout the venue. Cash accepted but visitors are advised to collect cash in advance of their arrival to avoid queues.
TIME TO DRESS UP
Finally, the excuse to get dressed up that we’ve all been waiting for is almost upon us! ‘The Great Comeback Festival of 2022’, The Punchestown Festival returns from Tuesday 26th to Saturday 30th of April with the Bollinger Best Dressed Lady event taking place over the first four days. Stylish ladies and fashionistas from all across the country are planning their outfits now, in the hope of winning the much-coveted Bollinger Best Dressed Lady title and the amazing ‘money can’t buy’ prize that it comes with.
The Bollinger Best Dressed Lady will win a VIP trip for two to visit the exclusive Bollinger Estate in France where you and your guest will be given a private tour of the estate and guided tasting opportunities. Furthermore, this trip of a lifetime also includes Michelin star dining, chauffeur transfers, five-star accommodation and more.
The magnificent Bollinger Garden in The Style Quarter will be the epicentre of all things fashion at The Punchestown Festival. From Tuesday to Friday style scouts will be tasked with finding the most stylish attendees at the racecourse. Finalists will be selected each day and daily winners will be presented with Bollinger and Bellamiante prizes and goodie bags. Tuesday, Wednesday and Thursday’s winners will be fast-tracked to the grand final on Ladies Day, Friday 29th.
Ladies who are keen to compete are advised to come along to the races early and make tracks to The Bollinger Garden in The Style Quarter. Shona Dreaper, Communications Manager at Punchestown Racecourse commented “The Style Quarter is the epicentre for all things fashion during the festival. The Bollinger Champagne Lounge and Garden will play host to the daily selections and grand final on Friday. Ladies are advised to arrive from 1pm, enjoy a stroll through the parade ring enclosure, make their way through the festival shopping venue on Osprey Avenue and on to the reserved enclosure for great views of the racing, live music, wonderful atmosphere and of course, style! It’s great to be back and we look forward to welcoming everyone to Punchestown”.
The Punchestown Festival runs from Tuesday 26th to Saturday 30th April. Race & Dine Hospitality packages from €149pp. Tickets from just €30 with group concessions available. Bundled transfers, accommodation and event packages are available.